Universia Business Review aims to act as a bridge between the academic/university and the business communities, on the basis that both groups have a mutual interest in developing Business Management and Economics and in intensifying the two-way flow of ideas and information. The result of that growing exchange can be none other than the attainment of business organisations managed and directed with increasing effectiveness and ethics and the achievement of an intellectual development of Management which is full of practicality and utility for businessmen and executives.

Editor in Chief:
Profesor Álvaro Cuervo, Universidad Complutense de Madrid. Director. Spain